JOIN THE CREME DE LA CREME
There's never been so many 'ordinary people' hitting the bestseller lists. Food is all over tv and social media. Yet the need for high quality food content that truly engages and helps people is boundless. Not only can you play a part, the world needs you to!
WITH EXPERT DIRECTION...
YOU CAN TURN YOUR LOVE OF FOOD AND WORDS INTO A SATISFYING NEW CAREER!
Longing to forge a career in food writing but always letting yourself down? You don't have to go it alone. ffoice 121 is the bespoke coaching programme to help you bust through your blocks, confusion and overwhelm so you're happily producing work you're proud to pitch and post.
INTRODUCING
FOICE 121
Sick of procrastinating on your dreams? Ready to blow your own mind? Let's take your writing and Reeling from a bit on the side to the main meal.
HOW FAR WILL YOU GO?
Trust me: the people you see thriving in food media are no more talented or worthy than you. Often, they just think differently, and take different actions.
With a specialist industry coach on your side, you'll feel fully supported in safe hands.
Together, we'll polish your thinking so you make wiser decisions and sassier moves.
We'll find the sweet spot where your strengths and interests intersect with the needs of your audience.
And we'll develop a rock-solid career plan so you can relax and enjoy the ride.
BENEFITS
FOCUSED ATTENTION
I see you! And it's time you stopped looking to social media for validation.
The whole point of 121 coaching is that it directly addresses your aims, your talents and your challenges. And with ffoice, it's food industry specific, so you know you're talking to someone who understands it and understands you.
In each 90-minute Zoom call we'll get a lot done. You'll have a bright new attitude after just one session and soon other writers will be looking to you for #inspo.
BENEFITS
STRATEGY AND DIRECTION
Real talk: most people start out saying they want to do one thing and quickly begin something else. It's okay. Still, you don't fly to New York by taking the A2 to Icklesham.
It might take a couple of sessions, but together, we'll chart a path that perfectly suits both you and today's market. We'll eliminate those layers of distraction, you'll become clearer and more honest about what you want, and when you go veering off plan (because it will happen) we'll course-correct.
BENEFITS
EDITING (LIKE A BOSS)
The spelling and the grammar is literally the last thing we worry about! We want people to stop the scroll, open the email, read / watch / listen to the end.
Working with an experienced editor you'll learn how to select and hone what you write about, so you pull people into your work and keep them there.
When we finally polish your text (up to 2000 words per session) you'll see editing tricks in action and start doing them yourself automatically.
BENEFITS
REGULAR CHECK-INS
People who love words often struggle with the entrepreneurial side of things.
In fact most people freak out a bit stepping up. But when there's someone holding you accountable and gently nudging you forward you'll be amazed how things come together in a way that feels steady, natural and doable.
Soon you'll be living a wonderful new normal and getting ready to take even bigger steps forward. And that won't just apply to your career!
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STRICTLY LIMITED AVAILABILITY
DON'T WAIT ANY LONGER
BOOK A FREE CLARITY CALL
There are only five 121 places available in January. How about a no-obligation chat on Zoom to see if this is a good fit for you? We'll discuss:
- Where you're at and where you'd like to go
- Your main area of focus, and what you've done in the past
- Interesting options you may not have considered previously
You’ll leave the call with recommended next steps and tips to overcome any blocks you're experiencing. To book, send an email here.
HEY, I'M JENNI!
I know what a slog it is becoming the next best version of yourself. It's easy to lose your way when there are so many options and you're not sure where your strengths truly lie.
If we're going to work together, first thing you need to know is that I'm Australian. Which means that, yeah, I can be sweet, but I don't sugar coat things. You're gonna be told how it is. Because let's face it: everyone saying that your writing is nice and fine and like-able is one of the reasons you're bewildered by your lack of progress.
I've spent the last ten years obsessing over what makes writers successful, and how I can help people doing fab things in food to have greater impact. If this is you, I'd love to hear about it. Click here to arrange a confidential clarity call, or else join a Story Club or Office Hours session to suss out how we do things round here.
My brain was whirring all night long, filled with enthusasim and ideas... Thanks as always for your kindess, creativity and interest!
____ Melanie
Thank you, Jenni. YOU made this whole amazing new career possible.
____ Angela
